PROMOTION INSURANCE

CONSUMER & TRADE PROMOTIONS

Prize Promotions

Prize Incentive Promotions
A Great Marketing Tool!

Are you a business striving to increase customer loyalty,

the market share of an existing products or trial of a new service?

OddsOn Promotions offers an extensive portfolio of prize contest mechanics resulting in high exposure consumer marketing promotions that:

Influence product preference and repeat sales
Create and reward customer loyalty
Increase, product, service and store visibility
Encourage product and service trial
Motivate customers to increase spend
Drive visitor traffic into retail outlets
Increase frequency of client and patron visits
Encourage visitations to a new website
Drive new registrations for email newsletters
Increase direct mail response rate
Generate leads and build prospect database

So capture your target market's interest and ensure customer retention with an irresistible win a prize incentive incorporated into your next marketing campaign.

Each of our incentive promotions is accompanied by prize insurance in the form of fixed fee promotional insurance, available for only a fraction of the prize value.

Take advantage of the cost effectiveness of contest insurance, which enables you to upgrade the value of the prize, resulting in high impact, attention grabbing sales incentive and trade marketing campaigns.

The flexibility of promotional insurance can be used to leverage your marketing budget with any type of prize promotion, whether the incentive is cash, cars, holidays or a year's supply of your product!

Businesses can now maximise their promotional efforts and implement insured prize promotion

campaigns to build brand and customer loyalty, generate leads, increase sales and foot traffic, whilst eliminating the financial risk of prize payouts.

Our expertise enables us to recommend the most suitable and cost effective consumer promotion to match your marketing objectives, budget and target markets' requirements.

OddsOn Promotions offers a complete promotional package, from concept development to implementation.

Each promotion can be tailored to your needs. You can supply full artwork or just a logo and we do the rest!

Promotion Types
Consumer Marketing & The Role of Prize Promotion

Customer Loyalty

Sales Volume and Market Share Growth Promotions

Stand out on the shelf with an interactive promotion such as collect-and-win, on-pack/in-pack offers,

direct mail sweepstakes or scratch and win cards.

Our prize promotions generate excitement, offer a point of difference and encourage customers to

consider your brand or trial your service.

Each promotion is accompanied by promotional risk coverage in the form of a fixed fee prize insurance for the outcome of your promotion, so all you pay is a fraction of the prize value.

When your promotion has a major winner, we'll give you the money to write the prize cheque!

Direct Mail

Press & SMS Response Rate Boosting Promotions

Amplify your response rate to direct mail campaigns, SMS competitions or press advertising with a

chance to win promotion.

OddsOn Promotions offers marketing tools to create high impact direct mail promotions, capturing

recipients' attention and generating interest in participating for a chance to win a prize.

You can create a big cash prize promotion with:

A random winner, where everyone has a chance at winning (Single or multiple grand prizes can be awarded) or
A seeded winner, meaning there is one winner pre-selected and if the recipient redeems the offer, they win the grand prize.

Try a Match & Win contest and print unique numbers on each mail piece. If the recipient of the winning mail piece visits your store, venue, or event and matches it against the winning combination,

the grand prize is paid by promotion insurance.

Event & Retail Venue

Traffic Building Promotions

Break through the advertising clutter and capture the attention of your target audience at a special

sales event, trade show or grand opening.

OddsOn Promotions offers a portfolio of competitions, games and promotions which are proven

traffic builders at exhibitions, charity functions, radio remotes, retail outlets, car dealerships and

shopping centres. Use contest insurance to guarantee big prizes, without the financial risk associated

with the prize payout, to maximise your exposure and attract prospective clients.

Prize Promotion

Mechanics

Do you have customers?

Then grab their attention with one of these great promotions.

High 5's - Match & Win!

You'll be a huge hit with a High 5's Promotion because contestants play till they WIN!

An exciting game for any event.

All contestants who play High 5's are guaranteed of winning one of 4 prize levels available. Contestants randomly select from security envelopes and keep opening envelopes until they have 5 matching symbols.

The Contestant wins the prize represented by the 5 matching prize symbols.

This simple and fun promotion can be run anywhere:

Retail Locations
Sporting Events
On-air Broadcasts
Sales Incentive Contests, etc

Visible Vault

Simple yet so effective!

Supercharge your print, radio, online or direct mail campaign with a big prize offer and drive customer traffic to your store for a chance to unlock the Visible Vault Code! Perfect to attract attention and help you stand out from the crowd at your next trade show, sponsorships or fundraising event. Display keys to a new car, a holiday ticket or cash in the Visible Vault for all to see.

Set up in minutes and at any location
Highly secure
Prizes can vary with your budget
Single or multiple locations
Promotional banners and posters are available

Lucky Envelopes

Take 100 Lucky Envelopes and offer contestants a mind-boggling amount of cash in one..

Dare a contestant to pick it!

That's the gist of Lucky Envelopes - a promotion that brings you good fortune without breaking your bank, because OddsOn Promotions pays when the contestant selects the envelope with the loot!

It's easy, effective and adaptable to any business or event
A small fixed fee guarantees payment of the prize from $10,000 to $1 Million
Setup can be as simple as sealed envelopes on a cork board, a table filled with cloth money bags etc
Use lucky envelopes to draw traffic, reward customers or influence customer behavior

Break The Code

Can your customers Break the Code to win the major prize?

Codes can be 4 to 8 digits. All numbers- like an odometer reading; or turn the dials like a safe combination; or a combination of letters and numbers - like a number plate.

Make Your Bid

Win Great Prizes!

With Make Your Bid, you can offer customers the chance to win great prizes - a new car or boat, a luxury home, a dream holiday or any other big ticket prize if the 'Bid' is Right.

It's an easy, turnkey promotion that generates more traffic for your venue, dealership, trade show,

special event - you name it. If you need customer traffic, Make Your Bid can make it happen!

Here's How It Works: To play, customers visit the participating business

and enter their 'Bid' for the featured dream prize into an online screen. Registration can be required to access the game, which

helps you build your database.

Spell-A-Word

Perfect for Brand Awareness

Get your customers involved with your Brand or Business Name, give them a chance to spell it.

Everyone who makes a purchase of a product or spends a set dollar amount gets a free entry into the

competition. On the gala draw day the contestants have the chance to Spell Your Brand or a key word. Contestants choose from a set of security envelopes. Each envelope contains a letter, logo, image or message. If they choose the correct envelopes they win and

OddsOn Promotions pays the major prize!

Want to know more about our Prize Promotions?

Don't Hesitate to Contact Us!